National Constitution Center

Always choose you.

Challenge: A small, boutique agency in Philadelphia asked me to help them win a pitch for the new National Constitution Museum against a couple of well-known NYC shops. How do you create a campaign for a museum about the Constitution engaging and not a snooze-fest?

Solution: I created the campaign that told the provocative stories of different celebrities like; Diane Sawyer, Maya Angelou, Ted Nugent, and Russell Simmons and how the Constitution has allowed them to be who they are.

Result: We won the business and Christopher Reeve, yes Superman himself, directed the campaign prior to his passing.